B2B Copywriting and Consulting
Professional Fee Schedule
For ongoing assignments I'm pleased to share this professional information for your budgetary planning. Of course your projects will be quoted based on size, scope and particulars of the assignment.
Retainers or blocks of service are also available to lower your investment on a series of related projects.
For entrepreneurs, the adventurous or those on a limited budget I am available
to collaborate or joint venture with you on select projects where schedule fees
are reduced or exchanged for participation in measurable results.
Marketing Advice, Operations Audit, Strategic Consult
| Initial Consult - $125 value -new client | No Charge |
Map out strategy, devise measurements for success, coordinate projects and other non- writing tasks | Quoted per assignment |
Sales, Marketing and Communication Tools - IN PRINT
| Sales sheet or Flyer - one side, one page 8.5 x 11 | $425 - 800 |
| -each additional page /side for same piece | $400 - 750 |
| Sales sheet or Flyer 4 panel (11x17 folded) | $1200 - 2000 |
| Sales brochure - slim (8.5x11 folded) | $500-1500 |
| Business letters ghostwritten for executives | $250-500 |
| Corporate brochure (8.5x11 size pages) | $400-750 per page |
| Surveying customers to uncover case study candidates | $500-750 consulting fee |
| Case study (aka product success story) | $700-1800 |
| White paper, special report or sales guide- 5-10 pages | $2000-4000 |
| - 10-20 pages | $3000-6000 |
| Research 5 good topic ideas for client preference | $500-1000 consulting fee |
Sales, Marketing and Communication Tools - ONLINE
| Helping client plan the content for a 10-15 page website (The result is an outline of site links and content) | $650 -1800 |
| Website - Home page (or landing page / sales page / squeeze page) | $450 -1350 |
| - general inside pages | $400 -1000 |
| - in-depth product/service descriptions | $400 - 800 |
| - executive bios | $200 - 400 each |
| E-mail (short, by itself) | $200 - 650 |
| E-mail Autoresponder Series - develop plan for up to 7 | $250 - 500 |
| - first email in series | $200 - 500 |
| - second email and thereafter in series | $150 - 450 |
| E-mail newsletter - article (500 - 750 words) | $450 - 900 |
| - intro from publisher or editor | $150 -300 |
| - short promotion included in the newsletter | $200 - 400 |
| Plan an email newsletter program with client (developing a list of topics, suggesting a format, etc.) | $400 -1350 consulting fee |
| Blog ghostwriting | $200 - 400 per post |
Direct Mail
| Direct mail package to generate leads (Typically a 2-page letter, reply card, and possibly an envelope teaser) | $1200 - 3200 |
| Postcard or self-mailer | $400 -1050 |
Broadcasting
| Short video script for a website (less than 5 minutes) | $500 -750 |
| Longer video script for web and DVD production | $100-$150 per scripted minute |
| Short audio script for website | $250 - 500 |
Publicity
| Standard press release (1-2 pages) writing only | $250 -500 |
| Article ghostwriting | $500 -1500 |
Doylestown PA, Bucks County, Montgomery, Chester, Delaware, Philadelphia Metropolitan, Delaware Valley, Lehigh Valley, Southeastern PA, NJ, DE